Looks like Balls messages will chime with voters
Conservative Home has published one of their infamous Lord Ashcroft polls this morning. A massive sample size that talked to hundreds of people in 41 Tory held marginals. 33 of them are Labour/Tory marginals. It’s worth a read because there are some green shoots of a Labour recovery. Coupled with the Observer poll yesterday that showed Labour to be the least toxic party with voters there is definitely something to work with.
We should let it mask the scale of the task in terms of putting ourselves in a winning position for 2015. But in key battlegrounds are listening.
Secondly, the trail for Balls conference speech got a bit of a reaction on Twitter last night. But, Balls five point plan for growth and jobs could speak to the number one concern of voters in marginal seats.
The Ashcroft poll identifies the deficit as a secondary issue with voters. Jobs and growth speak directly to voters’ number one concern.
Final, brief observation. Ashcroft polls have aimed to embarass Labour in the past and the timing of their release has intended to compound that embarassment. If this one was designed to undermine our economic credibility on the day of Balls’ speech it seems it’s missed the mark. That in itself is good news.